2020 Direct Mail Postage Rate Increase
The USPS has proposed a new price increase and should take effect on January 26th. What does this mean for you? Listed below are some...
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Sean Huban
- Dec 16, 2019
- 1 min
Return To Sender
Looking to improve your response rates? Have you ever heard of the “round-tripper”? Made famous back in 2015 by Premier’s very own Jack...
46 views0 comments
Sean Huban
- Oct 3, 2019
- 2 min
Direct Mail Design Basics
Are you looking to design your mailing campaign for maximum deliverability? It doesn’t have to be a daunting task if you adhere to these...
85 views0 comments
Sean Huban
- Sep 6, 2019
- 2 min
Is Your Undeliverable Mail Costing You Over $200,000?
Mailing Systems Technology (MST) came out with an informative article about the real cost of undelivered mail. What is undeliverable...
25 views0 comments
Sean Huban
- Jul 26, 2019
- 1 min
You Can Mail Anywhere!
Did you know that Premier is Mail Anywhere Certified? This program, through the United States Postal Service (USPS) allows you to use a...
74 views0 comments
Sean Huban
- Apr 4, 2019
- 1 min
USPS Irresistible Mail
The USPS has put out another book in their Irresistible Mail series. The Irresistible Mail website showcases new innovations for printing...
20 views0 comments
Sean Huban
- Dec 28, 2018
- 1 min
2019 USPS Postage Updates
United States Postal Service rolled out the new postage changes that will go into effect January 27th, 2019. These new rates show an...
5 views0 comments
Sean Huban
- Dec 4, 2018
- 2 min
5 Ways To Measure The Success Of A Print Campaign
With the abundance of data and metrics collected from digital marketing efforts, print campaigns would seem to be left in the stone age....
9 views0 comments
Sean Huban
- Aug 31, 2018
- 2 min
Why Work With A HIPAA Compliant Printer?
What is HIPAA? HIPAA is the acronym used for the Health Insurance Portability and Accountability Act instituted in 1996. The act requires...
22 views0 comments
Sean Huban
- Aug 1, 2018
- 2 min
Sometimes Direct Mail Is Just Better
Direct mailing is a growing medium. Even though digital channels have proved to be successful, traditional channels of direct marketing...
9 views0 comments
Sean Huban
- Jun 25, 2018
- 2 min
Savings on Postage
Direct mail makes an impact on the recipient and leads to higher ROI’s than email campaigns alone, But did you know there is a more...
4 views0 comments
Sean Huban
- Jun 1, 2018
- 1 min
S”Elect” Premier
Once again the election season is upon us. We are getting ready to print and mail 10’s of thousands of letters and postcards for this...
3 views0 comments
Sean Huban
- May 24, 2018
- 2 min
DMA (Data & Marketing Association) Reports Direct Mail has Highest Response Rates
You guessed it: Direct Mail wins again. The power of print has outshined digital marketing by a landslide. According to statistics,...
13 views0 comments
Sean Huban
- Apr 18, 2018
- 2 min
Product Review: Sappi – Act Now!
Yesterday I received a package in the mail from Sappi. It’s not too often that something arrives in the office with an announcement of...
7 views0 comments
Sean Huban
- Jan 29, 2018
- 2 min
2018 USPS Postage Rates
United States Postal Service rolled out the new postage changes January 21st. We will see changes in pricing in a few areas; The most...
4 views0 comments
Sean Huban
- Jul 3, 2017
- 1 min
Postcards For Everybody
Postcards…the thought of them suggests vacations and messages of “wishing you were here”. Today, our customers are utilizing them in very...
3 views0 comments
Sean Huban
- May 26, 2017
- 1 min
Direct Mail It’s Science
“Neuromarketing research shows physical advertisements have a pronounced effect on consumer decision-making”-USPS Neuromarketing combines...
24 views0 comments
Sean Huban
- Apr 25, 2017
- 2 min
Informed Delivery: The Next Small Big Thing or Is it?
After hearing about Informed Delivery and weighing out the reasons why this service is so beneficial, I decided to head on over to the...
2 views0 comments
Sean Huban
- Apr 5, 2017
- 2 min
Direct Mail Marketing vs. Email Marketing
It goes without saying that email is considered a powerful marketing channel. You can reach your target audience with timely cost...
4 views0 comments
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