Is your nonprofit organization, school, or club seeking new ways to raise funds for your cause? Here are 8 tried-and-true methods of fundraising you can try this year.
Direct mail remains the most effective fundraising tool, especially if you can craft a piece that resonates with your audience. Make your direct-mail fundraising letters more interesting by adding personal touches like variable data or add an augmented reality element. One of our favorite direct mail piece is the wafer sealed “round-tripper”. This piece has a reply envelope built right into the design of the piece. https://www.youtube.com/watch?v=CrHEVW1lxW4&t=11s
Tote Bag drop-offs
Try a door-to-door branded promotional bag along with a laminated door hanger explaining your cause with an accompanying branded envelope for additional donations. Branded items are great for building brand awareness and strengthening business interest.
Organize a 5K. 5k’s are more popular than ever and even have different themes. You can market your event with posters, banners, newsletters, and lawn signs. You can even use promotional items like water bottles, keychains, and lanyards with laminated id cards to build your awareness with participants.
Sell laminated cards featuring discounts from supportive local businesses, making the cards more valuable than the amount paid for them. Restaurants, retailers, and service providers will often agree to offer discounts to your organization members and donors – especially if your cause supports the local community.
Big ticket raffles can easily boost your fundraising efforts. Come up with a unique item to raffle off: a special edition motorcycle, a luxury sports car, or a trip to Europe, for example. Sell raffle tickets through your organization members, online, and via direct mail.
Host an auction to raise funds for your organization, and make it unique by applying a theme: home improvement, outdoor living, sports, etc. You can also brand laminated bid signs and design an auction item booklet for the event, posters and direct mail postcards for the event.
Print and sell calendars featuring themes relevant to your target audience. Both desk calendars and wall calendars make excellent fundraising candidates and will showcase our brand year-round.
Golf tournaments, cornhole tournaments, beer pong tournaments, basketball tournaments – they can all be great fundraisers for your organization. By designing labels, postcards, flyers, lawn signs, or brochures and adding a few branded promotional items you’re sure to make your event a success.
No matter how you raise funds for your organization, you’ll need to market your fundraisers to get the word out and boost participation numbers and creative ideas are sure to be your best bet!
For more information on how Premier can help you with your next fundraiser contact us at firstname.lastname@example.org